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Adidas posted a EUR75 million net loss in 2023

Adidas posted a EUR75 million net loss last year compared with EUR612 million in profit in 2022, on sales that, as disclosed in January, declined 5% to EUR21.43 billion. Adidas also confirmed its previous 2024 guidance for around EUR500 million in operating profit and for currency-neutral sales to grow at a mid-single-digit rate.

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